Shifting from futuristic approach to mainstream reality, internet of things or should I say, IoT is slowly becoming the big trend of today. Did you know the IoT trend is expected to grow to$7.1 Trillion by the end of 2020 and therefore business, both small and large are looking for ways to leverage the opportunity.
But no matter what statistics are implying, there are still many barriers that are preventing the trend to reach to its full potential. One such challenge IoT providers are facing is to market their products as fast as possible and therefore losing focus on backend security and user experience. In the process of launching IoT products to attract sales, major important factors like security, personalization, data governance are often overlooked resulting in a solution that is vulnerable to security threats.
One such component that is often overlooked by IoT is identity management. Internet of things is all about providing interaction between human, device and apps and here identity management helps in making these connections more secure, authorized and personalized resulting in better customer experience without compromising security.
The traditional identity and access management solutions usually had the single purpose, ie to manage access application in enterprise use cases. But the age of customer demands more! It demands the IoT identity and access management solution that can enable the data access across multiple application, device and people.
This shift from traditional IAM to current IoT IAM is making businesses look for the solution that can address factors like security, data governance, access control and more. Below is the detailed description on the major factors a IoT IAM focuses on :
- Security :
Security is the biggest concern when it comes to IoT adoption. Businesses are blindly working on to meet customer demands at the lowest time and money resources resulting in making the products more vulnerable to security threats. In this situation, IoT IAM solutions that opt for end-to-end encryption, auto load balancing, adaptive authentication offer the robust security capabilities.
- Adaptive authentication :
The varying range of devices used in IoT asks for the various range of authentication process because unlike desktop or mobile computing, the device of an IoT can be anything from a light bulb to a manufacturing equipment. For each of the phase, identity, type of device, the authentication requirements vary. Businesses must find an identity management solution that can support adaptive authentication thereby provides the tailored level of authentication for various people, device and scenarios.
3.Privacy and access management :
For the success of adoption of IoT, building customer trust is must. Customers are concerned like never before on how their data is being collected and how it is being shared and used. This creates the need of an identity and access management solution that can allow customers to self manage the preferences and asks for customer consent while data sharing in order to reduce the threats to IoT adoption. Another key advantage IoT IAM brings is to collect data from various channels and centralize it in single profile.
- Policy based access governance :
IoT IAM asks for the fine data governance capabilities to manage the data across channels, device and people. Here data access is attributed more granularly to every individual device, user and application. The benefit of IoT IAM is that it enables you to centralize tese policies and force them throughout the channels in order to provide consistent and improved user experience.
- Scalability :
The biggest hallmark with IoT is that it deals with a huge amount of data that is generated by hundreds of millions of customers, device identities. But the traditional IAM systems are not designed to handle such a huge amount of data. But scalability is one of the biggest factor critical to IoT use cases. The IoT IAM solution must be able to handle this massive data growth and interactions for both structured as well as unstructured data.
The demand of IoT and identity management is continue to rise and that’s why an IoT IAM makes sense.